For the third year in a row, blueberry producers highlighted the results of promotional activities on local consumption

noti-energia

Today, producers of the Argentinean Blueberry Committee (ABC) highlighted the results achieved in the “Better with blueberry” campaign, https://www.argblueberry.com/home/mca/, as well as the “Fruteá Tu Escuela” initiative, a healthy eating contest which sought to popularize fruit in schools countrywide and a recipe contest with fruits and vegetables, ” Cocinarte, elegí tu estación ” (Cocinarte, choose your season) conducted by the Ministry of Agriculture, Livestock and Fisheries through the campaign “More fruit and vegetables”.

For the third year in a row, blueberry producers highlighted the results of promotional activities on local consumption

noti-consumolocal

Today, producers of the Argentinean Blueberry Committee (ABC) highlighted the results achieved in the “Better with blueberry” campaign, https://www.argblueberry.com/home/mca/, as well as the “Fruteá Tu Escuela” initiative, a healthy eating contest which sought to popularize fruit in schools countrywide and a recipe contest with fruits and vegetables, ” Cocinarte, elegí tu estación ” (Cocinarte, choose your season) conducted by the Ministry of Agriculture, Livestock and Fisheries through the campaign “More fruit and vegetables”.

Sustainable Argentinean Blues

noti-par

This year, Argentine blueberries were differentiated for their unique flavor: the flavor of a kind of fruit produced with a significant social component. ABC together with DYA (Development and Self-Management) promoted PAR (Responsible Agricultural Production, free from child labor), a project that seeks to raise awareness in the community about the risks of unprotected child and adolescent work, while achieving a better quality of life for workers and their families.

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